Social media has transformed the way we communicate and connect with each other. It has become a ubiquitous part of modern life, and as a result, businesses have taken notice. Social media platforms like Facebook , Twitter , Instagram , LinkedIn , and TikTok have become valuable marketing tools for businesses of all sizes. The discipline of using these networks to advertise a good, service, or brand is known as social media marketing. What is Social Media Marketing? Social media marketing is the practice of using social media platforms to build brand awareness, engage with customers, and drive website traffic or sales. Social media marketing is a subset of digital marketing that focuses on creating and sharing content on social media networks to achieve business goals. Posting content on social media sites is only one aspect of social media marketing. It involves a comprehensive strategy that includes content creation, community management, advertising, and analytics. Why is Soc...
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